Blog
Learn more about what
we’ve been up to
Products
What to Expect From Advantage Report Voice of the Customer
Discover the tools and resources that help you build trusting and collaborative business relationships
August 12, 2022
Filter by Country
Filter by Theme
Clear All
An Intimate Profile of Advantage Group Chairman John Shanahan
Businesses don’t work together. People do.
4 Questions to Help You
Strengthen Your Relationship Through Customer Listening
How Our Values Guide Our Company Culture
Advantage Report Adopts a
New Logo and Product Identity
4 Tips for Driving Strong Supplier-Wholesaler Relationships
Advantage Group UK Recognized as 2021 Market of the Year
What to Expect from the Advantage Report Survey in 2022
How US Suppliers Can Reach Commercial Success Through Customer Service
通过Advantage Report 衡量中国B2B商业关系
What Successful B2B Collaboration Looks Like in Latin America
Advantage Australia Celebrates Best in Class Suppliers with 2021 Grocery Advantage Awards
How to Ensure You’re Obtaining Genuine Customer Feedback
How Collaboration Serves as the Foundation to Growth for Both Suppliers and Retailers
A Year of Growth in UK Grocery E-Commerce
The Four Critical Performance Areas for Determining Retailer Needs
Why Genuine and Authentic Feedback is Critical for Retail Businesses
How to Achieve Customer Success Through Continuous Feedback and Iteration
How to Successfully Engage and Communicate with your Customer
How Goal Setting and Action Planning Delivers Success in Your Customer Relationships
Why Driving Success in Your Customer Relationships Begins With Sharing Results Internally
Why Customer Feedback Is Critical in Advancing the Capabilities of Supply Chain Teams
4 Steps to Driving Success in Your Customer Relationships
How Arla Foods Prioritized Customer Engagement to Earn Recognition as Top Supplier
Why Supplier Engagement is Critical for Business Success
As the world of retail continues to change, a more collaborative future must be the priority
Celebrating the Top Performing Suppliers and Retailers in the UK in 2020
How Cencosud Brasil has Responded to the Changing FMCG Landscape Resulting from the Pandemic
Advantage Analytics: OPS (Priority) Analysis Dashboard
Advantage Analytics: Defend and Improve Dashboard
Advantage Analytics: Exploring the Performance Area Details Dashboard
Advantage Analytics: Using the Performance Area Summary Dashboard
Advantage Analytics: Accessing Account Profiles
How COVID-19 is Impacting FMCG in Colombia, Central America, and The Caribbean
PepsiCo Foods Recognized as Top Supplier in Thailand for Three Consecutive Years by Advantage Group
Celebrating the Top Performing Suppliers and Retailers in the UK in 2019
Advantage Group UK Shows Support for GroceryAid Charity
Advantage Group UK Proudly Supports 2019 GroceryAid Sporting Lunch
Celebrating Success in the UK Convenience and Wholesale Channel
Advantage Recognizes Mondelez World Travel Retail as Top Confectionery Supplier in 2018
Heineken Awarded #1 Supplier Overall in the 2018 Ireland Advantage Awards
Advantage UK Celebrates Best in Class Suppliers and Retailers in 2018
Advantage Team Member Supports Canadian Special Olympics Athletes
Advantage Advocates for Customer Centricity at the Global Consumer Goods Forum in Singapore
Advantage Canada Awards #1 Supplier Kruger Products
A Summer Internship Opportunity with Advantage in Toronto
Advantage Brazil Discusses the Importance of Collaboration at APAS Show 2018
Advantage China Debuts New Brand at the 5th Annual Food and Beverage Innovation Forum
Advantage USA Talks Higher Sales Performance at FMI Conference
Advantage Brazil Recognizes Top Retailer and Manufacturer in 2017
