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Insights

Partnership Matters in Times of Crisis
Insights How to Build Customer Engagement Like a Best-In-Class Manufacturer
Drawing on Advantage Report Voice of the Customer data and insights from our 2023 fieldwork, the Advantage Group Client Service Team will illuminate the strategies best-in-class manufacturers use to exceed retailer expectations, enhance performance, and attain remarkable business achievements.

March 3, 2024

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Case Studies

Partnership Matters in Times of Crisis
Case Studies Advantage Helps Iconic Retailer M&S Improve Engagement With International Franchise Partners
In order to continue to grow in international markets in a controlled, consistent and sustainable way, M&S recognized the need to gather ongoing feedback from their franchise partners in an independent and objective way.

October 14, 2023

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