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Juan Carlos Traverso

Program Director Argentina

Juan Carlos brings more than 20 years of experience as a Project Leader and a Consultant of leading retail industry projects in a variety of companies like Hasbro, Mattel, SMU as well as in projects related to supply chain for global companies in the mining industries. These projects were executed in Chile, Argentina, Peru, Colombia, Mexico and the USA. He is fluent in both English and Spanish, very much focused on team building and most importantly a great value addition to Advantage.

Roberto Vega

Managing Director, Latin America Region

Roberto has an intense experience in the benchmarking business in Latin America.  As a pioneer of Advantage Group, he launched retailer benchmarking studies in the Latin America region in 2003.  Since then, Roberto has been building relationships with manufacturers and retailers and now oversees the entire region, outside of Brazil and Mexico.  Roberto holds an MBA from the University of Nebraska.