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Strong Partnerships Form Inside Your Business

B2B relationships do not begin when you embark on a journey into your partner’s world; they start inside your own business.

Your Associates Are Your Greatest Advocates

Employees who are actively engaged and passionate about your business and their daily work are the most powerful advocates you can have with your partners. Increasing and maintaining employee morale leads to more in-depth collaboration with partners and ensures that relationship management is a critical part of decision making.

Why Engage Your Employees?

Investing in your employees’ engagement not only reinforces your commitment to their overall satisfaction, success and retention but creates an environment that is ripe for innovative thinking. This culture has a proven link to better collaboration, improved individual and team efficiency, and, ultimately, considerable commercial growth.

Making Employee Engagement Matter

Complementing our industry engagement program, Advantage ReportTM is our Voice of the Associates program, which gives you clear insight into how your associates view your company, as well as their role within it. As an unbiased and objective advisor, Advantage has shown on numerous occasions that our listening tools and expertise can be used to improve business performance by fostering and developing high-performing individuals, teams, and partnerships.

Layer Your Listening for Greater Clarity

The strength of our expertise comes from our ability to dovetail employee feedback with business partner feedback to ensure that employee engagement initiatives can be geared toward business performance and can be adjusted to meet the needs of your audience.