PREPARED FOR Procter & Gamble
2026 GLOBAL PERFORMANCE PROGRESS REPORT

P&G is focused on maintaining an agile and accountable organization that can adapt quickly to changing market conditions, making Agility an important capability to track and improve.

Based on the markets where Procter & Gamble currently has visibility into Agility, you rank top-tier in 29% of those markets. Agile suppliers are often better positioned to meet retailer needs, support innovation, and capture emerging opportunities.
Did you know? Suppliers who rank top-tier in Overall Performance grow 27% faster than lower-ranking suppliers, and strong Agility performance is one characteristic often seen among top performers.
View Your Progress Report
38 MARKETS TRACKED
Sponsored Markets
9
Sponsored markets
3
Overall Performance Top-Tier Positions
1
Overall Performance Bottom-Tier Positions
Locked Markets
29
Locked markets
31
Locked CORE Reports
129
Locked Report Opportunities
02 — THE MAP

Your 2026 Global Performance Progress Report

Across the markets where Advantage Report™ already tracks Procter & Gamble, here's how customers rate you today within the syndicated core, overall, and on the competency of Agility. Select any market to see what's measured, and what's still available to unlock.

Australia Sponsored Bottom-Tier
Core
Overall Rank
#26 of 26
Agility Score
+6
Sponsored Reports
CoreGrocery Non Food (Custom)
Locked Reports
Household and PetPersonal Care and BabyTobacco
Belgium Locked
Core
Overall Rank
#— of 18
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBaby Products (Food & Care)First Aid & OTC +8 more
Brazil Locked
Core
Overall Rank
#— of 23
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreCore Split IVHealth & Beauty +3 more
Canada Locked
Core
Overall Rank
#— of 29
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHealth & Beauty
Central America Locked
Core
Overall Rank
#— of 27
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHouseholdOTC (Over The Counter Medicine) +2 more
Chile Sponsored
Core
Overall Rank
#— of 28
Agility Score
Available with CORE
Sponsored Reports
Personal/Beauty Care
Locked Reports
CoreHome Care and PaperPersonal Care
China Locked
Core
Overall Rank
#— of 21
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBeauty & WellbeingHome Care/Household +1 more
Colombia Sponsored Top-Tier
Core (Custom)
Overall Rank
#4 of 24
Agility Score
+47
Sponsored Reports
Core (Custom)
Locked Reports
CoreHealth & Beauty
Czech Republic Locked
Core
Overall Rank
#— of 20
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBaby ProductsHome Care +2 more
France Sponsored
Overall Performance detail is not shown for this market.
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHPCHome Care +1 more
Germany Locked
Core
Overall Rank
#— of 25
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBabyFeminine Hygiene +7 more
Global Travel Retail Locked
Overall Performance detail is not shown for this market.
Sponsored Reports
No reports currently sponsored
Locked Reports
Perfume & Cosmetics
Greece Locked
Core
Overall Rank
#— of 20
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHousehold & PetPersonal Care & Beauty
Hungary Locked
Core
Overall Rank
#— of 18
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBaby ProductsHome Care +2 more
India Locked
Core
Overall Rank
#— of 35
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBeauty & WellnessHome Care +1 more
Indonesia Sponsored Mid-Tier
Core
Overall Rank
#12 of 30
Agility Score
+58
Sponsored Reports
Core
Locked Reports
Home & Pet CareOTC & HealthPersonal Care
Ireland Locked
Core
Overall Rank
#— of 28
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CorePersonal Care
Italy Locked
Core
Overall Rank
#— of 20
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBeauty & Personal CareHousehold Care +2 more
Japan Locked
Core
Overall Rank
#— of 19
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHome CarePersonal Care
Malaysia Locked
Core
Overall Rank
#— of 31
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHome & Pet CarePersonal Care
Mexico Sponsored
Overall Performance detail is not shown for this market.
Sponsored Reports
No reports currently sponsored
Locked Reports
Core
Netherlands Locked
Core
Overall Rank
#— of 17
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBaby & PetBaby Care +4 more
Peru Locked
Core
Overall Rank
#— of 25
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHome Care/HouseholdPersonal Care
Philippines Locked
Core
Overall Rank
#— of 28
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHome & Pet CareOTC & Health +1 more
Poland Locked
Core
Overall Rank
#— of 19
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHomecare ProductsHousehold Products +2 more
Portugal Sponsored Top-Tier
Core
Overall Rank
#6 of 23
Agility Score
+41
Sponsored Reports
CoreHome Care
Locked Reports
Parapharmacy - OTCPersonal Care
Puerto Rico Locked
Core
Overall Rank
#— of 26
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
Core
Romania Locked
Core
Overall Rank
#— of 17
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBaby ProductsHome Care +2 more
Singapore Locked
Core
Overall Rank
#— of 22
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreOTC & HealthPersonal Care
Slovakia Locked
Core
Overall Rank
#— of 20
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBaby ProductsHome Care +2 more
South Africa Locked
Core
Overall Rank
#— of 25
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBeautyHome & Personal Care +2 more
Spain Locked
Core
Overall Rank
#— of 23
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHome & Personal CareHome Care +2 more
Thailand Sponsored Mid-Tier
Core
Overall Rank
#12 of 32
Agility Score
+41
Sponsored Reports
CoreHome & Pet CareOTC & Health +1 more
Locked Reports
No additional reports currently available
Turkey Locked
Core
Overall Rank
#— of 23
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBaby CareHome Care +1 more
Ukraine Locked
Core
Overall Rank
#— of 20
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreBaby ProductsHome Care +2 more
United Kingdom Sponsored Top-Tier
Core (Custom)
Overall Rank
#6 of 22
Agility Score
+45
Sponsored Reports
Core (Custom)HouseholdOTC/Healthcare +1 more
Locked Reports
CoreCore TobaccoOTC/Personal Care +4 more
USA Locked
Core
Overall Rank
#— of 43
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreTotal Beauty - Major Channels + DrugTotal Household - Major Channels + Drug +2 more
Vietnam Locked
Core
Overall Rank
#— of 31
Agility Score
Available with CORE
Sponsored Reports
No reports currently sponsored
Locked Reports
CoreHome & Pet CarePersonal Care
Tier
Top-TierLeading performance, setting the benchmark.
Mid-TierPerforming well, with clear headroom to grow.
Bottom-TierBelow benchmark: the biggest upside to capture.
No tier shownYou sponsor this market. Open it to see what's measured.
Status
LockedData collected, not yet unlocked.
03 — WHY THIS MATTERS

One global relationship.
One global reputation.

The gaps in your data are gaps in your leverage, and we can help you close them, market by market, until your progress report is whole.
38Markets tracked globally
9Where you already sponsor
29Waiting to be unlocked
04 — NEXT STEP

Let's dive into your global performance progress report, together.

Anthony Guadagnolo
Chief Growth Officer
aguadagnolo@advantagegroup.com
Email Anthony

DISCLAIMER: Performance data presented is representative of Advantage Report syndicated data available as of August 22, 2026.