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LiveLens Plans & Pricing

Explore two LiveLens subscription options designed to support your organization’s engagement goals and partnership performance.

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LiveLens interface showing weighted retailer scores, rankings, and sliders for performance analysis and insights.
Discover Icon
Transform Icon
Discover

Ideal for businesses that need quick, reliable access to core KPIs and trusted benchmarks.

Transform

Designed for businesses that need to model scenarios, support cross-functional planning, and accelerate performance improvements.

LiveLens portal access
AI Executive Summaries
AI Suggested Actions
30+ Competency Performance Data
Executive Insights Presentation
Topical industry insights
File Library & Report Download
File Library Access
Data Export Capabilities
AI Verbatim Analysis
Custom Views, Weights & Groupings
Scenario Simulation
Analytics Studio
Best-in-Class Benchmarking

Ready to Go Beyond Benchmarking?

Discover delivers trusted benchmarks and core KPIs, Transform builds on that foundation with advanced analysis, scenario simulation, and tailored views to support cross‑functional planning and smarter decisions.
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Why Clients Choose AGI

“[Advantage Report] assists with us being laser focused on acting on voice of the customer matters and being a true partner in driving business growth. Those who collaborate more with retailers are more likely to succeed than not.”

Unathi MhlatyanaManaging Director, Southern Africa, Mondelēz 

“The Advantage Group program supports our annual process and provides detailed feedback that has helped our team to increase the level of customer satisfaction over recent years. The feedback we receive has proved instrumental to identifying and solving problems, and to initiating activities to improve our services.”

Michal JaszczykCEO, PepsiCo Poland

“The Advantage Report provides valuable insights into the relationships with the customer. The findings from [Advantage’s] research clearly indicate areas in which we can improve and what the customer appreciates.”

Niek RulandKey Account Manager, Benelux, Royal Canin

“Advantage Report allowed us to break down results by customer. Our Supply Chain team, along with our Replenishment Managers, were able to put in place a plan to go and talk with each of our retailers about the specific areas we could improve on.”

Lynley RadfordManaging Director, Chobani

Frequently Asked Questions

Answers to common questions about LiveLens pricing and AGI’s subscription model.

How is LiveLens pricing calculated?

LiveLens pricing is tiered based on product selection, usage, and strategic needs, ensuring your subscription reflects the value delivered and can evolve as your business grows.
Why does AGI use a subscription pricing model?

AGI’s subscription model is designed to deliver continuous value, greater flexibility, and ongoing access to evolving insights, rather than a one‑time or static delivery.
What are the benefits of subscription pricing for my business?

Subscription pricing simplifies billing, reduces administrative effort, and provides ongoing access to LiveLens, including regular enhancements and new capabilities.
How is pricing determined under the subscription model?

Pricing is tiered based on usage and selected services, allowing your investment to align with the scope of your program and the value delivered.
Can I adjust or exit my subscription if my needs change?

Yes. Subscription agreements include opt-out agreements to support changing business needs, with annual commitment recommended to realize full value. For full details, visit: https://www.advantagegroup.com/master-subscription-agreement/ 
How often are new features or enhancements introduced?

LiveLens enhancements are delivered on a regular cadence—typically quarterly or semi‑annually—ensuring clients benefit from continuous improvement.
What support is included with my subscription?

Your subscription includes onboarding, training, and ongoing support from your Advantage Advisor, tailored to your organization’s needs to ensure long‑term value and adoption.
What happens if I’m currently on a legacy contract?

Existing contracts are fully honored until expiry, after which AGI supports a smooth transition to the subscription model.
What is the cost for additional insights presentations?

Additional insights presentations are scoped and priced based on complexity, customization, and audience, ensuring the investment aligns with the value delivered.
What is the cost for a workshop?

Workshops are scoped based on your objectives and may be included in your subscription or offered as an add‑on depending on your engagement.

Turn Benchmarking into a Performance Plan

Transform unlocks advanced analytics, scenario simulation, and tailored views—helping cross‑functional teams model trade‑offs, align on priorities, and accelerate measurable improvement.
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