Skip to content

Supply chain communication that moves retailers to act, not just react.

AGI's 2026 Advantage Report ranks Supply Chain Communication #1 in Core Food for the second year running. Discover the five behaviors separating proactive suppliers from reactive ones. 

Cover report: Excelling at Supply Chain Communication

Inside the research

Overlapping speech bubble icons representing better dialogue and communication.

Five Behaviors of Strong Supply Chain Communication

Communicate early, explain the impact, bring a path forward, create one clear view across teams, and maintain visibility through resolution. 
Checkmark and circular figure icon representing greater accountability and ownership.

Supplier Excellence Always in Motion

All Core Food suppliers shifted rank year over year, and 58% moved tiers, with top gainers strengthening performance across capabilities.
Deeper partner understanding icon showing two connected figures inside a circular shape

One Standard, Different Priorities Emerge

Supplier excellence fundamentals stay consistent, but the areas of greatest opportunity and pressure differ across Core Food and Core Non-Food. 

 Start Leading in Supply Chain Communication