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Company announcements, media coverage, and resources for journalists covering retailer–supplier relationships, benchmarking insight, and industry collaboration.

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Jordan RachkeOctober 8, 20262 min read

AGI CEO Peter Harris Named to 2026 Insight250 for Second Consecutive Year

Global honor recognizes Harris among 250 leaders and innovators shaping market research, ...

AGI Media TeamJune 17, 20262 min read

AGI Helps Suppliers Strengthen Retailer Partnerships Faster with AI-Powered LiveLens

New home of Advantage Report, LiveLens enables suppliers to continuously understand, ...

AGI Media TeamMay 7, 20262 min read

SOC 2 Type 1 Certified: Enterprise-Grade Security for Clients

Providing independent validation of its information security to support efficient client ...

AGI Media TeamJanuary 14, 20262 min read

AGI Appoints Matt Nitzberg as Chief Client Officer

AGI Accelerates Its Global Client-Centric Transformation with Appointment of Matt ...

AGI Media TeamJanuary 9, 20262 min read

Advantage Announces LiveLens for Continuous B2B Insight

Advantage Group Announces LiveLens, Redefining Continuous Insight for B2B Partnerships ...

AGI Media TeamNovember 11, 20252 min read

Adam Aronson Joins Advantage to Drive AI Innovation

Advantage Strengthens Its Commitment to Innovation, Leveraging AI and User-Driven Design ...

AGI Media TeamMay 26, 20252 min read

Advantage Expands Awards to Honour Top Suppliers & Retailers

Advantage Group International (AGI), the leading advisor of business-to-business ...

AGI Media TeamNovember 20, 20242 min read

Peter Harris Appointed CEO of Advantage Group

Chief Research Officer Peter Harris will step into the role of CEO, succeeding John ...